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you’ll find niacinamide – otherwise known as vitamin B3 – and vitamin E for the antioxidant protection against pesky environmental aggressors
an impressively lightweight extract that delivers intense hydration without overloading your hair
as well as hydration
a powerful antioxidant
Joico Blonde Life Violet Shampoo Dehydration you’ll find niacinamide – otherwiseKeep your hair colour blonde and icy with the Joico Blonde Life Violet Shampoo. With a rich consistency, the shampoo quickly works into a thick lather, cleansing the hair. Uplifting any dirt, dead skin cells, impurities or build up from the scalp this shampoo detoxifies the locks from root to tip. Thanks to a potent blend of brass neutralising ingredients, the formula works tirelessly to cool yellow tones. Keeping your colour true for longer, the
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